How Essence by Shine collects, uses, and protects your personal information.
Plain-language summary: I collect only the information you voluntarily submit through my contact form or coming-soon notification sign-up (name, email, and optionally phone number, preferred contact method, treatment interest, or a question) and use it solely to respond to your inquiry or notify you when a service launches. Appointment booking happens on a separate platform with its own policy. I do not sell your data. I do not use advertising or tracking cookies.
Essence by Shine is a California-based sole proprietorship operated by Shine, providing facial, skincare, and injectable treatments. This website is operated for clients located in the State of California.
This Privacy Policy applies to information collected through this website (essencebyshine.com). Appointment booking is handled through a separate third-party platform with its own privacy policy (see Section 5).
Contact for privacy matters:
Use my contact form
California, USA (Bay Area — I'd love for you to come to me, travel available upon request)
My website includes two forms that collect information you voluntarily submit:
General inquiry contact form:
Coming-soon notification sign-up (for services not yet available):
Notification sign-up information is used solely to contact you when the requested service becomes available. It is not used for ongoing marketing.
I do not collect appointment details, health information, or payment data through this website. All appointment booking is handled through a third-party scheduling platform, which has its own privacy policy (see Section 5).
When you visit my website, the web server automatically logs standard technical information, including:
This server log data is used solely for security and site maintenance purposes. It is not linked to your personal identity and is not shared with third parties.
This website does not use advertising cookies, tracking pixels,
or analytics services. Browser localStorage is used only to store
your preferences locally on your device — nothing is sent to any server. Specifically:
No cookies are set for marketing, retargeting, or behavioral tracking purposes. If I add analytics in the future, this policy will be updated and you will be notified through an updated cookie notice before any new tracking begins.
I use the information collected through my contact form for one purpose only: to contact you in response to your inquiry.
Your name, email, phone number, and message are used exclusively to reply to what you submitted. Nothing else. I do not use your information for marketing, profiling, automated decision-making, or any purpose beyond directly responding to your inquiry.
I retain contact form submissions only as long as necessary to complete my correspondence, and comply with applicable legal obligations if required.
Appointments are booked through a separate third-party scheduling platform. When you use that platform, you are subject to its own privacy policy, not this one. That platform collects your appointment details, service preferences, and any related information directly — my website does not receive or store that data.
I encourage you to review the privacy policy of the booking platform before submitting your appointment information. I select platforms that maintain appropriate security standards for the data they handle.
I do not sell, rent, or trade your personal information to any third party.
The only personal information collected through this website is what you voluntarily submit via my general inquiry form (name, email, message). I may share this only in these limited circumstances:
Under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), California residents have the following rights regarding their personal information held by me:
You have the right to request that I disclose what personal information I have collected about you, the categories of sources, the business purpose for collecting it, and any third parties with whom it was shared.
You have the right to request deletion of your personal information that I have collected, subject to certain exceptions (e.g., if needed to complete a transaction you requested or comply with a legal obligation).
You have the right to request that I correct inaccurate personal information I hold about you.
I do not sell or share your personal information with third parties for cross-context behavioral advertising. You do not need to take any action to opt out of a sale that does not occur.
I will not discriminate against you for exercising any of these rights. Exercising your privacy rights will not affect your ability to receive services from me.
To submit a privacy rights request, use my contact form. I will respond to verifiable requests within 45 days as required by California law. I may need to verify your identity before processing your request.
In compliance with the California Online Privacy Protection Act (CalOPPA), I commit to the following:
I take reasonable and appropriate technical measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These include:
No method of transmission over the internet is 100% secure. While I strive to protect your information, I cannot guarantee absolute security.
I retain your personal information for as long as necessary to provide services to you and comply with my legal obligations. Specifically:
You may request deletion of your personal information at any time (subject to the exceptions described in Section 6), and I will honor those requests promptly.
My website and services are not directed to children under the age of 16. I do not knowingly collect personal information from anyone under 16. If you believe I have inadvertently collected information from a minor, please contact me immediately and I will delete it promptly.
My website may contain links to third-party websites (for example, social media profiles or review platforms). These sites have their own privacy policies, and I am not responsible for their content or practices. I encourage you to review the privacy policy of any third-party site you visit.
I may update this Privacy Policy from time to time to reflect changes in my practices or applicable law. I will update the Effective Date at the top of this page and, for material changes, post a notice on my homepage.
Continued use of my website after any changes constitutes your acceptance of the updated policy.
If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact me directly:
Essence by Shine
Bay Area, California, USA
Use my contact form
Availability: By appointment — flexible scheduling
This Privacy Policy was prepared for Essence by Shine, a California-based aesthetics studio. It is provided for informational purposes and does not constitute legal advice. For complex compliance questions, consult a California-licensed attorney.