A precise dose of neurotoxin to relax the muscles that drive expression lines — frown lines, forehead lines, crow's feet — without freezing the expressions that make you, you. Refreshed, not redone.
Tox is a precision treatment. A few units in the right place can quiet a line that's been bothering you for years — without touching the muscles that drive a real smile, a raised brow, or a thoughtful pause.
Horizontal lines that show even when your face is at rest — softened without dropping the brow.
Typical dose · 10–20 unitsThe vertical creases between the brows that read as worry or anger — relaxed for a softer, more open expression.
Typical dose · 16–24 unitsThe fans at the outer corners of the eyes — softened on smile and at rest, without flattening the smile itself.
Typical dose · 8–14 per sideA subtle, balanced lift of the tail of the brow — opens the eye and gives a rested look without surgery.
Typical dose · 2–6 per sideA tiny dose at the upper-lip border gently rolls the lip outward — a fuller-looking pout without filler.
Typical dose · 4–6 unitsThe diagonal wrinkles that appear on the bridge of the nose when you smile or scrunch — quietly smoothed.
Typical dose · 4–6 unitsAn overactive mentalis muscle gives the chin a bumpy, orange-peel texture — relaxed for a smoother, calmer chin.
Typical dose · 4–8 unitsSoftens the vertical bands of the neck and gently lifts the jawline by relaxing the muscles that pull it down.
Typical dose · 20–40 unitsTox in the masseter for jaw tension, clenching, grinding, and lower-face slimming — the most common therapeutic indication.
Read the Jawtox guideEvery expression — frowning, squinting, raising the brow — fires a small group of muscles. Repeated thousands of times a year, those muscles slowly etch lines into the skin above them. Tox quiets the signal for a few months, and the skin gets a break.
Botulinum toxin type A temporarily blocks the chemical signal (acetylcholine) at the neuromuscular junction — the handshake between nerve and muscle. The muscle can still move. It just can't pull as hard.
Because the line is created by repeated pulling, removing the pull lets the line soften. Existing creases relax, and new ones are slowed from forming. With consistent maintenance, many clients notice the resting line gradually improves over time, even when the Tox wears off — the skin gets a chance to heal between treatments.
Placement is everything. The same dose injected a centimeter off can lift the wrong part of the brow, drop the lid, or flatten the smile. We map your anatomy before the first needle — by palpation, by asking you to make the exact expression we want to soften, and by adjusting dose to your muscle bulk.
Products we use: Xeomin (incobotulinumtoxinA) and Jeuveau (prabotulinumtoxinA) — both FDA-approved botulinum toxin type A neuromodulators in the same therapeutic family as Botox. We don't carry the Botox brand. The mechanism is identical; the formulation differs in ways that we'll explain below.
If you've heard of "Botox" but not Xeomin or Jeuveau, you're not alone — Botox has been a household name since 2002. Here's what's actually the same, what's actually different, and why we chose Xeomin and Jeuveau for our practice.
All three are botulinum toxin type A, the exact same active molecule. They share the same FDA-approved indications, the same mechanism, the same safety profile, and roughly the same duration. The differences are in formulation, onset speed, and how each was developed.
| BotoxonabotulinumtoxinA | XeominincobotulinumtoxinA · we use | JeuveauprabotulinumtoxinA · we use | |
|---|---|---|---|
| FDA approved (cosmetic) | 2002 | 2011 | 2019 |
| Active ingredient | Botulinum toxin type A | Botulinum toxin type A | Botulinum toxin type A |
| Accessory proteins | Yes | No Purified, "naked" formulation | Yes (similar to Botox) |
| Onset | 5–7 days | 3–7 days | Fastest 2–3 days |
| Peak effect | ~2 weeks | ~2 weeks | ~2 weeks |
| Longevity | 3–4 months | 3–4 months | 3–4 months |
| Developed for | Both therapeutic & cosmetic | Both therapeutic & cosmetic | Aesthetic use exclusively |
| Also known as | The original | "Naked Tox" | "NewTox" |
The clean, purified neurotoxin.
Xeomin is the most highly purified botulinum toxin type A on the U.S. market — only the active molecule, no accessory proteins. Some research suggests this purity may reduce the long-term risk of the body developing antibodies that blunt effectiveness over years of repeat treatments.
Best for: clients who want a minimalist formulation, who've used other neurotoxins for years, or who simply prefer "just the active ingredient." Results: same onset window as Botox (3–7 days), same longevity (3–4 months).
The aesthetic-only neurotoxin. Faster onset.
Jeuveau ("NewTox") was developed exclusively for aesthetic use — never marketed for therapeutic indications. Its formulation tends to take effect a day or two sooner than the others, with the same peak and the same duration.
Best for: clients who want results showing up before a wedding, event, or photo shoot; first-time aesthetic clients curious about a newer-generation product; anyone who's used Botox before and wants to compare. Onset: 2–3 days. Longevity: 3–4 months.
Brief consultation, anatomy mapping, and a few quick injections. Tiny needles, mild pinches, and you're back to your day.
You'll start to notice the targeted lines soften. Jeuveau usually moves first (2–3 days), Xeomin a touch later (3–7 days).
Peak effect. Your face is refreshed but still expressive — you and the mirror are aligned. Touch-ups, if any, are placed here.
Movement gradually returns. Most clients book maintenance every 3–4 months — visible lines never fully come back to where they started.
Modern aesthetic Tox is about subtraction, not addition. The right dose removes the line — and nothing else.
Tox is priced by the unit, not the area. The number of units depends on your muscle anatomy and the result you want — which is why honest pricing requires honest mapping.
Some clinics quote "$X for forehead" or "$Y for crow's feet" — but a small forehead with mild lines needs maybe 8 units; a strong, muscular forehead might need 20. Charging a flat price for an "area" either overcharges the small forehead or undertreats the muscular one. We don't do that.
At your consultation, we map the muscles, agree on the goal, and quote the total units. Then it's units × price per unit. No upsell, no surprises. You see the line item.
Full quotes are provided at consultation. Pricing per unit may differ slightly between Xeomin and Jeuveau — we'll discuss which is right for you and quote both if you'd like to compare. Hosting friends? See Glow Party for stacked group savings.
We use Xeomin (incobotulinumtoxinA) and Jeuveau (prabotulinumtoxinA) — both FDA-approved botulinum toxin type A neuromodulators in the same family as Botox. For aesthetic indications the mechanism, results, and longevity are equivalent.
We chose Xeomin and Jeuveau specifically: Xeomin is the most highly purified formulation (no accessory proteins), and Jeuveau was developed exclusively for aesthetic use with a slightly faster onset. If you came in searching for Botox, you're in the right place — we'll explain the differences at consultation and recommend the right product for your goals.
All three are botulinum toxin type A and work by the same mechanism — temporarily blocking the signal that tells targeted muscles to contract.
Botox (onabotulinumtoxinA, FDA-approved cosmetically in 2002) is the original and most familiar brand, and contains accessory proteins. Xeomin (incobotulinumtoxinA, FDA-approved 2011) is the most purified — only the active ingredient. Jeuveau (prabotulinumtoxinA, FDA-approved 2019) was developed specifically for aesthetic use and typically takes effect a day or two sooner.
Onset, peak, and longevity are otherwise similar across all three.
Tox is priced per unit. Most aesthetic treatments require 20–60 units depending on the area and severity — forehead and frown lines typically need 20–40 units total, crow's feet need 8–14 per side, and brow lift or lip flip use small targeted doses.
Full quotes are provided at consultation once we map your anatomy and discuss your goals. Pricing per unit may differ slightly between Xeomin and Jeuveau.
Results typically last 3 to 4 months. Some clients see slightly longer durations with repeat treatments as the muscle gradually weakens. Most clients settle into a treatment cadence every 3 to 4 months, or roughly 3 times per year.
Not with a trained injector and conservative dosing. The goal of modern aesthetic Tox is to soften the lines that show wear without erasing the expressions that make you, you.
If you're concerned about expression, tell us at consultation — we can dose conservatively on the first visit, see how your muscles respond, and add more at the 2-week assessment if needed. It's much easier to add a few units than to wait out an overdose.
Injections take only a few minutes and feel like brief, light pinches. Most clients describe minimal discomfort. Total appointment time is typically 15 to 30 minutes including consultation.
Most clients begin to notice softening within 3 to 7 days, with full results visible at the 2-week mark. Jeuveau may kick in slightly faster than Xeomin. We schedule any touch-ups at the 2-week assessment.
Before: avoid blood-thinning supplements (fish oil, vitamin E, aspirin if your doctor agrees) for 24–48 hours to reduce bruising risk. Skip alcohol for 24 hours before.
After: stay upright for 4 hours. Avoid intense exercise, hot yoga, saunas, and facial massage for 24 hours. Normal activity resumes the next day.
Yes — 3 weeks is the ideal window. Inject 2–3 weeks before so you've passed peak effect (2 weeks) and the dose has settled into your final look with time to spare. For a major event, we recommend a 2-week assessment for any touch-ups.
If your event is sooner than 2 weeks, we can still treat — Jeuveau may be the better choice for its slightly faster onset. We'll dose conservatively and discuss what's realistic.
Yes — many clients do both in the same visit. Tox relaxes muscles; filler restores volume. They address different aging changes and work well together. We'll map the plan at consultation so the products complement each other.
Botulinum toxin type A has been used cosmetically since the early 2000s with an excellent safety profile when administered by a trained injector.
Side effects are uncommon and typically minor — small bruises at injection sites, brief tenderness, or rare temporary asymmetry that resolves within weeks. We screen for contraindications at consultation. Major adverse events (drooping eyelid, smile asymmetry) are rare and almost always result from poor placement — which is why precision and an experienced injector matter.
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